• Privacy Policy
  • Terms
  • About us
  • Contact Us
  • Staff Email
Saturday, June 28, 2025
  • Login
TheMattersPress
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
TheMattersPress
No Result
View All Result
Home News

Fair exhibitors adopt strategies to boost sales

The Matters Press by The Matters Press
November 6, 2018
Reading Time: 2 mins read
0
Fair exhibitors adopt strategies to boost sales

Trade

Lagos international trade fair

Exhibitors at the ongoing Lagos International Trade Fair have evolved strategies to attract and promote sales.

RELATED POSTS

Tinubu’s N60b Intervention in Gombe Agro-Livestock Zone excites group

N1.5trn recapitalisation of Agric bank will herald food security – TMV

Lamido Wrong on Tinubu’s June 12 Role, haunted by his anti-democratic past- TDF

Some of the exhibitors say that the economic situation of Nigeria necessitated the need to evolve strategic marketing tools to boost sales.

The strategies included free drinks, product samples, discounts, free hairdos, free makeovers and gifts.

Mr Paul Maduakor, Sales Representative of Zenith Sports, said that customers would be given free polo top for every purchase of N10,000 and above.

“We are at the Fair to promote our Made-in-Nigeria sports-wear under our ‘Haggai Sports-wear” line, it should not be all about imported sport wear.

“We manufacture jersey used by the Nigeria Amputee Football Federation at the 2018 World Cup.

“We are here to let Nigerians know that we have top notch quality wears at affordable prices,” he said.

Mr Victor Mba, Marketing Officer, Scanfrost Appliances, said that the company evolved innovative plans to promote sales because of paucity of funds arising from the harsh economic climate of the country.

“For every freezer purchased at our stand during the fair, customers would get N18,000 worth of drinks, and a pressing iron for every washing machine purchased,” he said.

Also, Mr Ifeanyi Charles, Marketing Manager, Godrej Nig. Ltd, said that the company employed the services of professional hairstylist to give free hair do to every customer that makes a hair product purchase of N3,000 and above.

“Asides the free hair do, we are also giving hair products as gifts to customers, as a form of appreciation of their visit to our stand,” he said.

The fair which started on Nov. 2, would end on Nov. 11.

The fair was declared opened by Vice President Yemi Osinbajo.

PHOTOS:

On behalf of President @MBuhari, Vice President @ProfOsinbajo today declared open the Lagos International Trade Fair, at the Tafawa Balewa Square, Lagos. pic.twitter.com/4fghbhS1nU

— Government of Nigeria (@AsoRock) November 2, 2018

Tags: FairLagosTrade Fair
ShareTweetPin
The Matters Press

The Matters Press

Related Posts

$2.5 billion JBS investment, a big economic victory for Nigeria –  TDF
Economy/Technology

Tinubu’s N60b Intervention in Gombe Agro-Livestock Zone excites group

June 27, 2025
ActionAid, SWOFON call for urgent completion of BOA recapitalisation
Agriculture

N1.5trn recapitalisation of Agric bank will herald food security – TMV

June 26, 2025
Lamido Wrong on Tinubu’s June 12 Role, haunted by his anti-democratic past- TDF
Energy

Lamido Wrong on Tinubu’s June 12 Role, haunted by his anti-democratic past- TDF

June 25, 2025
Tinubu’s Visit to Benue, Mark of True Leadership, Renewed Hope
News

Tinubu’s Visit to Benue, Mark of True Leadership, Renewed Hope

June 25, 2025
79 candidates for presidential election
News

Tinubu’s new INEC building: A consolidation of democratic institutions, legacy in Nigeria – TDF

June 23, 2025
Gombe: Troops take over to enforce peace
News

Nigerian Army kills 6,260 terrorists, rescues 5,365 civilians in 2 years

June 20, 2025
Next Post
Buhari hosts COCIN

Buhari hosts COCIN

Buhari hosts COCIN

President Buhari hosts visitors

Recommended Stories

REA, NASEIN sign $150m battery manufacturing agreement

REA, NASEIN sign $150m battery manufacturing agreement

December 9, 2023
Philips electronics records dip in earnings

Philips electronics records dip in earnings

January 24, 2022
Pace of work on Lekki Deep Seaport excites minister

Lekki Seaport to generate 170,000 jobs

April 2, 2023

Popular Stories

  • Rising prices of goods cause protests in Morocco

    Rising prices of goods cause protests in Morocco

    0 shares
    Share 0 Tweet 0
  • NLNG not responsible for gas supply shortfall, price hike

    0 shares
    Share 0 Tweet 0
  • NCC sets fresh operational fees, spectrum prices for telecom operators

    0 shares
    Share 0 Tweet 0
  • Hoarding causes hike in prices of grains

    0 shares
    Share 0 Tweet 0
  • Prices of Petrol, diesel increase in November

    0 shares
    Share 0 Tweet 0
TheMattersPress

We bring you the best news update in Nigeria

LEARN MORE »

Recent Posts

  • Tinubu’s N60b Intervention in Gombe Agro-Livestock Zone excites group
  • N1.5trn recapitalisation of Agric bank will herald food security – TMV
  • Lamido Wrong on Tinubu’s June 12 Role, haunted by his anti-democratic past- TDF

Categories

  • Agriculture
  • Economy/Technology
  • Energy
  • Entertainment/sports
  • Features
  • Foreign
  • Multimedia
  • Natural Resources
  • News
  • Oil and Gas
  • Photo
  • Politics
  • Security
  • Thematterspress
  • Uncategorized
  • Video

© 2025 Domo Tech World - Powered by Thematterspress.

No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us

© 2025 Domo Tech World - Powered by Thematterspress.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Call Us