• Privacy Policy
  • Terms
  • About us
  • Contact Us
  • Staff Email
Wednesday, June 4, 2025
  • Login
TheMattersPress
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
TheMattersPress
No Result
View All Result
Home Economy/Technology

SMEs critical to of economic growth

SMEs

The Matters Press by The Matters Press
December 9, 2023
Reading Time: 2 mins read
0
N125bn MSMEs intervention: IT critical to ensuring transparency – ITSSP

Abuja, Dec. 9, 2023: The Chairman Organising Committee of National Advertising Conference (ARCON), Tunji Adeyinka says Small and Medium Enterprises (SMEs) play a critical role in driving economic growth of the nation.

RELATED POSTS

PDP incubated insecurity in Nigeria, but Tinubu on top of the situation – TDF

FCT ground rent!: Check your name if you own property

Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,

Adeyinka said this at the ongoing National Advertising Conference (ARCON) holding in Abuja.

The conference has as its theme,:” Marketing Communication as an Enabler of National Transformation”.

He expressed optimism that the conference would address issues on the role the industry played in resettling the national discourse, fueling unity, social cohesion and economic growth for the country.

He said:” we are particularly interested in the Small and Medium Enterprises (SMEs) as they are critical drivers of economic growth with a current contribution of 48 per cent to our Gross Domestic Product (GDP) .

”We will look at the compliance of SMEs to the advertising law and also how the regulator can also work to ensure that it is easy for the SMEs to reach the market.”

According to Adeyinka, the conference aims to determine the size of the marketing communications industry and understand its contributions to GDP.

He said it also aimed to change the narrative and develop a brand of Nigeria campaign from the industry perspective.
‘We want something that begins to help advocacy, the development of the profession and the entire industry ,by taking topical issues and working those issues through.

”Following the numerous economic, social and political challenges the country is facing, it is imperative to create a path out of the difficulties.

The chairman expressed the commitment of the organisation to continue to partner with the government and stakeholders to boost the economy.

Adeyinka said:” I don’t think that the industry at any time has a problem with partnering with government at the national level or the sub national level.

”You will find out that some of us are working for them already. So its just to continue to do more work.

”The industry is available and is seeking for institutions and government to see the importance of branding, marketing and communications in citizen engagement.

”And to see what they can render as a service which has to be effectively communicated.”

Tags: SMEs
ShareTweetPin
The Matters Press

The Matters Press

Related Posts

Energy

PDP incubated insecurity in Nigeria, but Tinubu on top of the situation – TDF

June 4, 2025
Property owners besiege FCT office to pay ground rent
Economy/Technology

FCT ground rent!: Check your name if you own property

June 3, 2025
News

Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,

June 3, 2025
Economic implications of Niger coup to Nigeria, ECOWAS
Economy/Technology

IMPI urges media to consider national interest in reporting security challenges

June 3, 2025
Tinubu steering Nigeria away from Venezuela-like tragedy – IMPI
News

Malami’s opposition to Tinubu’s endorsement self-indicting – TDF

June 3, 2025
President Tinubu outlines new economic, monetary, foreign policies
Economy/Technology

CUPP goofs over President Tinubu’s 2027 endorsement by governors

June 2, 2025
Next Post
Dangote refinery confirms receiving crude oil to start production

Dangote refinery confirms receiving crude oil to start production

China’s agricultural wholesale products prices continue to drop

Nigeria sure agricultural revolution will curb insecurity, reduce poverty

Recommended Stories

Nigerians vote to elect 29 governors

Nigerians vote to elect 29 governors

March 9, 2019
Trading in Nigerian stock market dips further N83bn

Increase in buying of banks’ shares lifts investors worth on NGX

December 15, 2023
China’s agricultural wholesale products prices continue to drop

Expert urges youths to embrace agric to improve economy

January 3, 2023

Popular Stories

  • Rising prices of goods cause protests in Morocco

    Rising prices of goods cause protests in Morocco

    0 shares
    Share 0 Tweet 0
  • NLNG not responsible for gas supply shortfall, price hike

    0 shares
    Share 0 Tweet 0
  • NCC sets fresh operational fees, spectrum prices for telecom operators

    0 shares
    Share 0 Tweet 0
  • Hoarding causes hike in prices of grains

    0 shares
    Share 0 Tweet 0
  • Prices of Petrol, diesel increase in November

    0 shares
    Share 0 Tweet 0
TheMattersPress

We bring you the best news update in Nigeria

LEARN MORE »

Recent Posts

  • PDP incubated insecurity in Nigeria, but Tinubu on top of the situation – TDF
  • FCT ground rent!: Check your name if you own property
  • Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,

Categories

  • Agriculture
  • Economy/Technology
  • Energy
  • Entertainment/sports
  • Features
  • Foreign
  • Multimedia
  • Natural Resources
  • News
  • Oil and Gas
  • Photo
  • Politics
  • Security
  • Thematterspress
  • Uncategorized
  • Video

© 2025 Domo Tech World - Powered by Thematterspress.

No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us

© 2025 Domo Tech World - Powered by Thematterspress.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Call Us