• Privacy Policy
  • Terms
  • About us
  • Contact Us
  • Staff Email
Wednesday, June 4, 2025
  • Login
TheMattersPress
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us
No Result
View All Result
TheMattersPress
No Result
View All Result
Home Economy/Technology

Kenya, Nigeria, South Africa record increases in Google search

Google

The Matters Press by The Matters Press
January 18, 2023
Reading Time: 2 mins read
0
Kenya, Nigeria, South Africa record increases in Google search

Nitin Gajria, Managing Director, Google Africa, on Tuesday said that the search interest on private browsing increased in Kenya, Nigeria and South Africa.

RELATED POSTS

FCT ground rent!: Check your name if you own property

Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,

IMPI urges media to consider national interest in reporting security challenges

Gajria said at the Africa Ads Privacy immersion for press in Lagos that search in private browsing increased in Kenya by 110 per cent, Nigeria by 60 per cent and South Africa by 30 per cent.

He said that such increase was important and beneficial to businesses in Africa which would serve as a boost to the economy.

The private browsing is a privacy feature in some web browsers.

When operating in such a mode, the browser creates a temporary session that is isolated from the browser’s main session and user data.

The managing director said that Kenya is the 15th country in the world that searched most for private browsing in the last five years and the African country that searched most for the topic.

According to him, 2022 was the year Kenya, South Africa and Nigeria searched most for private browsing since
2012.

‘’Today 66 per cent of the world is online, the advert-supported internet model has become a remarkable resource for humanity, putting an explosion of tools, information and content at our fingertips.

“As people manage more of their lives online, their concerns over how personal data is gathered, used, and shared, have grown.

‘”In the last five years, search interest in private browsing increased by +60 per cent in Nigeria, +30 per cent in South Africa, and+110 per cent in Kenya.

‘’Make no mistake, this is important for businesses in Africa to acknowledge and respond to,’’ he said.

According to him, people want great online experiences – delivered with the privacy they deserve, by brands they can trust.

He said that impact of a negative privacy experience outweighs that of a positive one, so once the damage is done, it would be hard to bring customers back.

Brian Crowler, a Software Engineer, said that gave an overview why ads are necessary in the world.

Crowler said that bad advert were stopped from getting to the users in the first place.

According to him, from 2018 to 2021, millions of bad adverts have been removed, publishers terminated and advert accounts suspended.

He said that in 2018, 2.3 million bad adverts were removed, 2019, 2.7 million bad adverts removed, 2022, 3.1 billion and 2021, 5.7 billion bad adverts were removed.

Mustapha Haruna, in his presentation on Legal removal vs Policy removal, said that a bad advert could be removed if it allegedly violates the laws of a country or allegedly violates Google policy.

Tags: Google
ShareTweetPin
The Matters Press

The Matters Press

Related Posts

Property owners besiege FCT office to pay ground rent
Economy/Technology

FCT ground rent!: Check your name if you own property

June 3, 2025
News

Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,

June 3, 2025
Economic implications of Niger coup to Nigeria, ECOWAS
Economy/Technology

IMPI urges media to consider national interest in reporting security challenges

June 3, 2025
Tinubu steering Nigeria away from Venezuela-like tragedy – IMPI
News

Malami’s opposition to Tinubu’s endorsement self-indicting – TDF

June 3, 2025
President Tinubu outlines new economic, monetary, foreign policies
Economy/Technology

CUPP goofs over President Tinubu’s 2027 endorsement by governors

June 2, 2025
Senate probes $3.5b with NNPC
Economy/Technology

Senate’s stance on Nigeria’s Legislature-Executive Relationship, thrilling

May 30, 2025
Next Post
CAC, Pakistani investors on economic diversification

Private sector proffers policy to grow economy

Nigeria seeks collaboration to resuscitate cotton industry

Nigeria commits to developing of cotton – Minister

Recommended Stories

World Bank predicts 4% global economic growth, 1.1% for Nigeria in 2021

World Bank grants Zambia, Tanzania $270m to improve transport, trade connectivity

February 22, 2024
“Naira-4-Dollar” getting results

Naira drops after remaining stable for sometime

June 9, 2023
Cash, petrol scarcity create food crisis in Nigeria

Ministry, IFAD partner to strengthen food security

October 5, 2023

Popular Stories

  • Rising prices of goods cause protests in Morocco

    Rising prices of goods cause protests in Morocco

    0 shares
    Share 0 Tweet 0
  • NLNG not responsible for gas supply shortfall, price hike

    0 shares
    Share 0 Tweet 0
  • NCC sets fresh operational fees, spectrum prices for telecom operators

    0 shares
    Share 0 Tweet 0
  • Hoarding causes hike in prices of grains

    0 shares
    Share 0 Tweet 0
  • Prices of Petrol, diesel increase in November

    0 shares
    Share 0 Tweet 0
TheMattersPress

We bring you the best news update in Nigeria

LEARN MORE »

Recent Posts

  • FCT ground rent!: Check your name if you own property
  • Cracking the Code with Africa’s Creators: Woof Studios Makes History at Cannes Lions 2025 CANNES,
  • IMPI urges media to consider national interest in reporting security challenges

Categories

  • Agriculture
  • Economy/Technology
  • Energy
  • Entertainment/sports
  • Features
  • Foreign
  • Multimedia
  • Natural Resources
  • News
  • Oil and Gas
  • Photo
  • Politics
  • Security
  • Thematterspress
  • Uncategorized
  • Video

© 2025 Domo Tech World - Powered by Thematterspress.

No Result
View All Result
  • Home
  • News
  • Features
  • Thematterspress
  • Multimedia
    • Audio
    • Photo
    • Video
  • About us
  • Contact Us

© 2025 Domo Tech World - Powered by Thematterspress.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Call Us